Essay


The Pre-Production Process
Requirements for a moving image production

Introduction

The pre-production process is essential to any moving image production. Without an effective pre-production process, the end product may turn out to be inadequate as there would be no organisation. The pre-production first consists of planning. This could be by script writing and creating story boards. Following this there would be legal and logistically issues that would need to be dealt with including equipment hire, props, costume and location organisation. Furthermore, legal paperwork would have to be produced including releases for locations and talent as well as thoroughly risk assessing the production process. Only once the pre-production process is complete can the production move forward.

Type of moving image production (media forms)

My 90 second film

I and three others produced a 90 second moving image production; inspired by the Depict Short Film Competition. We made this film for the purpose of our BTEC Film and TV course. We will distribute our moving image production using the video streaming website, YouTube. It will be uploaded on the ‘ENBTECMEDIA’ channel where all film work produced at East Norfolk is uploaded.

There are many different types of moving image productions. One is Mainstream movies. These are commonly distributed by huge production companies through cinema release and after a few months of it being out on film, it comes out on DVD. Another moving image product is Independent films. These are normally promoted and distributed by the individual who made the film. The person could promote it by attending film festivals, the internet, and social media to secure a way to distribute the film. An example of an Independent film that got huge popularity is ‘Donnie Darko’ (2001).

Another example of an independent film that made it to cinema release was Clerks (1993), directed and produced by Kevin Smith. After taking the film to a local film festival in New York, a local film consultant was able to secure the film a screening at Sundance Film Festival based on what he saw. Following this, Miramax picked up the distribution rights to the film and it has gone on to be, in many people’s eyes, one of the best indie films of the 1990’s.

However, there are other modern methods of distributing an independent films, animations and short story productions. Some of these are YouTube (which I am using to distribute my film), Vimeo and DailyMotion. Websites like ‘YouTube’ are cheap, easy to upload and publicise. Sites like this have also become a popular place to upload music videos with ‘VEVO’ dominating music video distribution on YouTube and earning nearly $300 million in revenue in 2012.

TV services such as Sky and Freeview are now giving its customers, who pay extra per month, access to video streaming sites like Netflix, Amazon Prime and Apple TV. Mainstream Television channels such as BBC and ITV are still the most popular way of distributing TV dramas and sitcoms such as, Emmerdale, EastEnders and Coronation Street. These channels have also created Secondary channels to show different types of programmes. For example ITV+1 and BBC 2, 3 etc.

Finance and sources of funding

BFI Film Fund

The BFI is the lead agency for film in the UK. They invest over £26m of Lottery funds per year to support film development, production and distribution activity in the UK.

BBC Films

BC Films is committed to finding and developing new talent, collaborating with some of the foremost writers and directors in the industry. However, BBC Films cannot accept unsolicited material.
Film London

Film London is the strategic agency for film and media in London and supports the growth and development of film, TV, video, commercials and interactive media.
Requirements
-         Story rights
-         Directors
-         Cast
-         Crew wages
-         Production design
-         Live set
-         Studio costs
-         Costumes
-         Catering
-         Accommodation
-         Visual effects
-         Music
Requirements for my DEPICT project
-         Props (drug ‘baggie’, phone, interview room)
-         Same clothes each shot
-         Visual effects
-         Music
-         Cast

Personnel 

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